Tuesday, March 01, 2005

UbiSoft sports up the game against EA

Troy Wolverton from TheStreet.com wrote an excellent piece, covering the slight setbacks that Electronic Arts has had lately – Ubisoft was one of those companies stirring the boardroom of EA. Ubisoft has signed a deal with Vijay Singh and is obviously laying plans to battle EA’s Tiger Woods franchise. Ubisoft also bought source code to NFL Fever from Microsoft. This is very innovative move from Ubisoft’s part. They take the old wisdom and turn in upside down – if you don’t want to join them, beat them.
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